Cartographer's Toolkit

Map Making Tips, Tricks, and Inspiration

How to Design a Winning Map Poster

July 25th, 2012

I’m not at the Esri User Conference this year, but from some of the pictures that were tweeted at the map gallery last night, there came a need to write a post. Here’s what you’ve got to do if you want to make an award winning poster:

#1 Have ONE single message that you are trying to get across
#2 DO NOT cram every nuance of your research from the past 4 years onto that 60 x 40!
#3 The point of the poster is to teach someone ONE thing, not show off how much you know
#4 Make a dramatic graphic statement that looks different from the maps around you. This is a sure-fire way to get your map noticed.
#5 That drama needs to highlight your SINGLE teaching point
#6 You can have some extra details but they need to recede into the background and not compete with the SINGLE teaching point

Cartographer's Toolkit

Map Making Tips, Tricks, and Inspiration